Hello and welcome to #ColourMyEveryDay, the Instagram challenge to help you discover and appreciate colour every day.


But what is it?

It's an Instagram challenge to help you discover and appreciate colour every day, from outside your home to on your desk, in your kitchen cupboard, at the back of your wardrobe and beyond. It's also a way to share your photos with fellow colour lovers and feel part of a positive Instagram community who totally get you and want to meet you too.

Where did the idea come from?

In early spring 2017 I was looking for an Instagram challenge, which purely focused on exploring the topic of Colour. I looked everywhere but could I find anything? Nope, nothing!

A seed of an idea then started to form in my head. Why don't I create my own challenge! It wouldn't matter if I were the only one to take part but at least I could do the challenge I'd dreamed of.

Fast forward a few weeks and not only had I created a month long list of daily prompts, a graphic advertising it but Instagram users started getting excited about it too, like really excited about it and I suddenly realised, people were wanting the challenge as much as I was!

The #ColourMyEveryDay Instagram Challenge ran throughout June 2017 and it was the most amazing experience ever. Instagram users from across the world joined in, sharing their photos, finding new accounts to follow, expanding their photography skills and colour horizons, inspiring each other along the way and helping to build a friendly, happy, colourful community. The hashtag reached over 13k and was a hugely colourful and positive feed! 

I was truly shocked at the reaction it received, especially having never run an Instagram challenge before. In fact, I became so inspired by everyone taking part and being such a wonderful community of encouraging, happy people, that I decided to challenge myself further and create my first ever colour related enamel pin. The pin is a celebration of all those wonderful people who contacted me to say how #ColourMyEveryDay really helped them try something new, hone their photography skills and see colour in places they wouldn't normally have looked. Who would have thought that my hunt for a colour themed Instagram challenge would have lead me on such a happy journey!

Will it be running again?

It sure will!

In fact, it has now run three times, with the latest challenge from the 29th January to 4th February attracting the biggest number of people to date! It has even been on the Mollie Makes Blog and is now one of the top 15 hashtags to live your life in full colour!

The next challenge is being drawn up right this minute and I'll be sharing the details ASAP. Don't forget to follow me on all the usual places (Facebook, Twitter, Newsletter and Instagram) to ensure you hear about it first!


How to get involved

When the next challenge begins, simply take a photo of something related to the first prompt and share it on Instagram, adding the #ColourMyEveryDay hashtag to your picture. To be a part of the friendly, community vibe, head to the #ColourMyEveryDay hashtag feed on Instagram to like and comment on other people's photos and share the love!

At the end of each day, I will choose four photos that have stood out to me for that day's prompt and will share them on my Instagram page. Make sure you're following me so that you can see these!

To give you a flavour of what the prompts are like, here are the prompts from the latest challenge.


I'm unsure what to photograph?

If you're not sure what to photograph for a particular prompt, you could go with the first thing that springs to mind. So, if 'bold' represents your favourite, kick-ass, colourful outfit, take a photo of that. You could even ask your friends and family what the prompts mean to them to give you more ideas. 

You could also think outside the box! Perhaps look at those inanimate objects on a shelf and the bold colours of food tins, or the beautiful buildings in your local town, graffiti on a wall, brightly coloured food, even a vibrant green basil plant contrasted against the tiles in your kitchen or a photo looking down at your colourful shoes! Really, anything goes, so just have fun with the prompts!

Visual inspiration, please!

Of course, no problem! Check out my specially curated #ColourMyEveryDay Pinterest boards to give you visual inspiration:



From where I stand



Made by humans


Are there other hashtags I can use?

There certainly are and you can add as many additional hashtags as you like. I tend to choose around ten hashtags that suit the photo, any more than that and I feel it comes across as a bit spammy. Plus, if the hashtag doesn't go with the photo, then people are less likely to click on it and therefore not discover you and your amazing photos!

Here are some ideas for extra hashtags you can add to your Instagram posts for the daily prompts. 

#colourseekers #colourhunters #colourpopme #abmcolourfullife #acolourstory #mycolourfullife #colorcolourlover #ihavethisthingwithcolour #colourmyworld #colourfulflatlays #colorcolourseekers #favouritecolourpink #boldcolours #ihavethisthingwithfloors #fromwhereistand #colourfulpatterns #aliveandhappy #colourmehappy #madebyhumans #contrastcolours #complimentarycolours #colourcrush #ilovecolour

If you have any other questions about the challenge, then do drop me a line and I'll try my very best to help. 


For those of you who want to tell the world that you love colour and want to connect with like-minded colour seekers, head to my shop to pick up the #ColourMyEveryDay pin in time for the next challenge!